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"...the wild psyche can endure exile.
It makes us yearn that much more to free our own true nature and causes
us to long for a culture to match...and if she cannot find the culture
that encourages her, then she usually decides to construct it herself.
And that is good, for if she builds it, others who have been looking for
a long time will mysteriously arrive one day enthusiastically proclaiming
that they have been looking for this all along..." - "Women Who Run With
the Wolves"
In 1993, I was living in Gridley,
Illinois. The town was awarded a grant and a group of interested
business persons, students, housewives, retired individuals and myself
formed a user beta test group and went to work purchasing equipment, learning
the internet and merging this new resource into our business, personal
and recreational lives. Eventually, we put together the entire server and
a home page for our community from the information we obtained from user
experience on the net.
Originally from Texas, when I relocated to Illinois,
I did not know how business was conducted, who to contact or where to even
begin. I looked for women in business groups and support for small business
owners in my rural area. I did not find the support I wanted or needed.
The closest help for me was Chicago or Springfield,
both cities are a 2 hours drive from my home. The area where I live is
predominantly farming and livestock production. I had no supportive women
in which to network on a business level and found myself in a minority
or special interest classification. I even attempted to promote my business
through the Bloomington newspaper and was told they didn't have enough
space to address "special interest groups."
I joined different newsgroups, and learned the
communication skills necessary to get what I needed...when I needed it...
directly from the business community on the internet.
All of a sudden my basement office between a corn/soybean
field, down from a hog confinement farm became "corporate america" and
my dream started to become reality. I found mail forums and began participating
in groups, listening to needs, hearing the same message I was screaming
to anyone who would listen!
So, I started a link page for Women in Business.
Within 2 weeks the page began to stall in loading time and I realized this
was much bigger than a link page. I told the women in the group if I could
get some volunteers to design a logo and theme for this dream of mine,
that I would lead us to become a driving force for women in business on
the internet.
Immediately volunteers came forth. Louise Meyers,
in California designed our logo and background design. I called this site
Women In Business Cyberspace Field of Dreams and the bases are loaded,
so let's play ball! Simply said, but magnificant in scope! On December
10, 1998 we purchased the BizWomen.Com domain and joined both our sister
sites together. I now live in Texas but the website, being global,
continues to reach women in business ...hopefully, for generations to come.
We now introduce you to OUR FIELD OF DREAMS EXPERTS
business mail list and the Field of Dreams.Com WWW website, including
its directory and resources and invite you to build a global community
on the WWW for women in business.
The web is wonderful, and it is seductive. As the
number of sites has exploded into the overwhelming millions...the next
phase is to focus our efforts. This is especially true of any site that
intends to promote women. Mainstream media continues to foster the erroneous
assumption that women are "invisible" on the Internet. We are not, of course,
but as usual, we have less money with which to promote and emblazon our
presence.
If you choose to network in cyberspace as part
of your overall plan, where do you go to connect? So you have this computer
and this modem... now what?
The women in our directory and the Experts group
come from different cities, with businesses in different industry areas,
and all levels of education and experience. One of the women knows something
you don't... and you probably know something she doesn't.
Makes all that much more sense, that name "Women
In Business Cyberspace Field of Dreams"... doesn't it. Most
of these same Women in Business are listed in the directory, so that we
always have an available list of women-owned businesses to contact when
we have a need.
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Some of them have been awarded the FoDreams
Award for their contribution to networking, mentoring
and promoting women in the business community.
And nearly all of them visit here for answers and
links when they need a place to start. One great feature of this website,
for example, is the
Building Your Business page
where there are links to Business Plans, Marketing Strategies, Website
Design, Freebies Online and many more useful links
that would take a small business start-up a year of research to obtain...or
lots of money to buy! And, of course, the entire site is free!
Everything we do each day is aimed at building
our businesses. So we should be doing hard core business utilizing the
Internet as another marketing or exposure avenue to make it worth our time
and money. The internet is not supposed to replace your present marketing
plan. It is an additional avenue of support and networking which has a
community or family atmosphere at the same time.
Networking through the use of mail forums within
your discipline or industry begins with you, and you, and you. Whether
you network in person, or virtual in cyberspace, you must network to grow
your contacts in business.
If you have an oven, milk, eggs and butter, flour,
pans & utensils and you're hungry...make a cake. If you have a directory
of women owned businesses, a group who compliments business and the will
to succeed, then why would you ignore that additional exposure? Take those
ingredients, stir them up, and make a business!
I see this group of business women as a creative
tool for all our success. Posting questions to the group which instill
education and insight for all to benefit from. The joining of resources
and customer lists, opening up our rolladex files, talking to our clients
about using one of the woman-owned businesses registered on our sister
websites...mentioning new businesses opening up in your geographical area...sharing
and growing.
Forming virtual partnerships with each other for
value added benefits from your own company...providing script for marketing
calls on-line within the group...sharing how to deal with difficult clients...sharing
bid process information...giving someone else your buyers' names so they
can get the great rates you have...putting together a one-page generic
homepage for other women to retrieve from your server so they can have
WWW presence too...remember 90% of your business comes from 10% of your
contacts! What would you rather have: 10% of 10 or 10% of 100,000?
What can YOU do, TODAY...TO HELP ANOTHER WOMAN-OWNED
BUSINESS SUCCEED? Thank goodness we have the women's forum, because at
least WE can admire one another for these accomplishments, and even for
the dreams... or perhaps ESPECIALLY for the dreams.
"People don't go after success until they think
they are worthwhile as people." I suspect the biggest hole in the women
in business community is mentoring! The guys who make it to the top often
pass along their knowledge to a surrogate son. The closest person in their
lives is usually not family but the eager young bucks who absolutely worship
the old codgers and pick their brains and receive a legacy of business
knowledge. The other thing is the intramural loyalty -- doing business
with each other.
This women in business group seems to be more lavishly
and indiscriminately sharing with any of the members who ask a leading
question than the ol boy's network ever did. I think we've got something
here! You don't have to be a sycophant to receive the best advice we can
come up with. And the diversity and depth of the group is fascinating.
What a fabulous bunch of women we are! And how
lucky the women who can dip into this rich reservoir of talent, experience
and know-how and come up with just what they need to clear that hurdle
or endure those tough times or to sharpen their vision or expand their
goals.
Sometimes I think of this group as a huge staff
meeting -- with 2000 "staffers", all with different experiences and expertise
wandering in and out. I think in our own way we EACH have something valuable
to contribute to this group.
This site is starting to take form/structure. Witness
the state/regional get-togethers. We are growing. We are not the
#1 site. I don't think any of us intended for us to be #1. What we are
seeking is a community of joint ventures which will help us all."
Thank you for your time. Enjoy this wonderful site.
Come back often... We love your company.
Deb Nyberg, WebMistress
P. S. Today, my husband and I have relocated
back to Texas. We operate our family business. If you'd like
to know more about it click
here.
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